It seems that every freelancer’s fear is that generative AI tools like ChatGPT, Bard, and others like it would commoditize copywriting and content writing. At

Your SEO content strategy isn’t content creation alone. Knowing how to streamline the publication of your blog content can make a huge difference in how quickly you see results.

Location independence, to many freelancers, is true freedom. Copywriting is one of those super unique careers that allows you to make money from home OR from the road, wherever best fuels your creativity and lets you lead the life you want to.

I’ve been digital nomad-ing off and on for the last thirteen years, and I can tell you, these five things are crucial if you want to be a copywriter on the road. 

Home page copy, about us pages, service and contact pages are the core pages of a website, but there’s an often forgotten piece of web copy that every single business needs, and one that you, as a copywriter, should always upsell. 

Upselling this page shows your clients that you understand the value of both user experience and the power this page plays in SEO copywriting.

One of the coolest things about being a copywriter is that every business of every kind relies on copywriting or content writing in some form. 

There are so many things I don’t have time to do, or can’t do, and just don’t have the time to learn.

Enter: service swaps.

Ever wonder why some copywriters, regardless of experience, keep getting client after client and charging whatever they want to–even beginner copywriters with a minimal client

If you’re a freelance copywriter, positioning yourself as an expert is key in growing your client list. If you do it right, guest posting is

I’ve been using Grammarly since its inception and using Grammarly Premium for several years. My clients and copywriting course-takers ask me frequently if the price of Grammarly Premium is worth it.

Grammarly Premium isn’t a good investment for everyone. But, if it IS a good fit for you, you’ll never want to be without it.

Let’s break it down.

Remember when you used to just use a couple of keywords and Google would reward your content writing efforts with kick-ass rankings?

That doesn’t happen anymore. 

Now, Google wants to serve its users with the most relevant, up-to-date, and high-authority content possible, and wants to be sure that they’re giving them the right information. 

Enter: topical authority.

I’m sure you’ve seen it. If you’re a new copywriter or you’re just wrapping your head around this whole “copywriting thing,” you’ve probably heard these

SEO copywriters are some of the most skilled copywriters there are. Not only do SEO copywriters know how to write content that appeals to search

Freelancer sites are extremely popular among copywriters. If you know how to leverage a freelancer site right way, you can create a steady stream of

As a copywriter, you might be asked to write a video sales letter (VSL) to promote a product or service for your clients.  Video sales

Businesses need both copy and content in their sales funnel. If you’re only focusing on copywriting, you’re essentially leaving money on the table.

Remember: the content on your copywriting blog should be useful to your audience. And as a copywriter, your audience is potential clients

Even if you started your copywriting career out of sheer love for writing, all of us work because we want to make money. You have

Hey Copywriters! Ok, if you’re like me (and virtually every other writer of ANY kind in the world) you have a really f*cked up search

It doesn’t matter how fantastic your email copywriting skills are if no one is actually getting them.  You could have put together the most magnificent

One of the most common questions I get from new copywriters (I see you in my DMs!) is how to improve copywriting skills. And as

There’s an almost invisible line between a red-flag copywriting client and a client who’s just an inexperienced business owner. The excitement of taking on a

As a huge supporter of new copywriters (and just a general copywriting nerd), I spend a lot of time perusing copywriting forums, message boards, and

A copywriting career is versatile. As a copywriter, you aren’t relegated to a specific journey. You can choose to live the freelance lifestyle, work in-house

So you’ve heard how great a freelance writing career can be. The control over your own schedule. The creative aspect. The location independence. Making decent

So, you’ve taken copywriting courses, you’ve created a copywriting portfolio, and you’ve determined your pricing and created a business plan.  Now it’s time for you

Sometimes you don’t just want to write copy.  You want to write copy that causes a double-take. Copy that results in “OMG.” Copy that really

False Urgency is Dead. Here’s How to Create REAL Urgency That Results in Conversions “ONLY 2 SPOTS LEFT!” “LIMITED TIME ONLY!” “CLOSING THE DOORS FRIDAY!”