Direct Response Copywriting: The Ultimate Guide

Today, I’m going to cover EVERYTHING you need to know about direct response copywriting: what is is, what a direct response copywriter does, how much money you can make as a direct response copywriter, examples of direct response copywriting, and frequently asked questions about direct response copywriting. Plus, we’ll even look at some of the best direct response copywriters in the world
What Does it mean to Build a Personal Brand as a Copywriter?

Let’s talk about how you can create your personal brand as a copywriter and start packing your calendar full of clients who just can’t wait to work with you!
Best Copywriting Books for New Copywriters

Effective Copy, I’m giving a nod to some of the copywriting books that you should DEFINITELY have in your toolbox.
6 Copywriting Hacks That Lead to Sky-High Conversions

How do you write spicy-hot copy that your ideal customer can’t get enough of?
Let’s talk about it. I’m going to give you six tips you can put into practice today.
The BIGGEST Call to Action Mistake You’re Making (and What to Use Instead!)

Your Standard Call to Action Just Isn’t Cutting It Ok… You’ve written a near perfect piece of copy. You’ve NAILED those pain points. You’ve painted the picture of a MIND-BLOWING transformation. And your audience is just on the verge of filling up their online shopping cart to the brim…until they see something that subconsciously hits […]
Is Your Copywriting Business in a Growth Period? This Should Absolutely Be Your First Hire

Growth is Only as Sustainable as the Systems You Have in Place So, you’re not only getting copywriting clients, your business is starting to thrive. You’re profitable, you’re getting referrals, and people are starting to reach out to you directly instead of you spending outrageous amounts of time cold-calling. Your calendar is starting to fill […]
How to Make 6-Figures Writing Emails

Your Guide to Making REAL Money Writing Emails Did you know you could make money writing emails? Like, real money. Not just Oh, I splurged on Starbucks today money. I’m talking about going to Whole Foods and paying with CASH type of money (is Whole Foods still fancy?). Yes, it’s entirely possible to make 6-figures […]
How to Ask Your Clients for Testimonials (Without Feeling Awkward)

I don’t know what it is about copywriters, but a lot of us feel totally awkward asking for testimonials, even though testimonials are KEY to growing your copywriting business. Testimonials are fantastic social proof, getting other potential clients excited to work with you. So, it’s time to overcome that fear of awkwardness associated with asking […]
The Freelance Copywriter Life: How to Quit Your Job to Become a Freelance Copywriter

Can You Replace Your Income with Freelance Copywriting? Yup. But Don’t Quit Your Day Job Until You Read This! If you found this blog post, there’s a pretty big chance you’re on the verge of quitting your job and becoming a freelance copywriter. I get it. At my last 9-5 job, it was ALL I […]
9 Things I Wish I Would Have Known Before Launching My Copywriting Business

Skip the Learning Curve: 9 Things I Wish I’d Known Before Launching My Copywriting Business I started copywriting and content writing before the time of smartphones. Before the online job boom. Before freelancer platforms were mainstream. WAY back in the good old days of 2010 (jeez, I made it sound like I started copywriting in […]